Scandiweb

Overview:
Scandiweb partnered with Macron, a European leader in sportswear and merchandising, to optimize their B2B and B2C platforms. The collaboration focused on improving website functionality, streamlining marketing automation, and boosting checkout conversions.

Approach:

• Hybrid team of Scandiweb developers and Macron’s in-house dev team for backend issues and site improvements.
• Developed a strategic eCommerce roadmap and ongoing management of Macronstore.com.
• Enhanced the integration with the Macron app and added Royal Mail Click&Drop for streamlined logistics.
• Optimized checkout by resolving issues related to payment, shipping, pricing, and discounts.
• Improved data tracking with Google Analytics and custom dimensions for better monitoring and conversion tracking.

Key Highlights:

• Marketing automation improvements including abandoned cart emails and campaigns with Mirasvit and Mailchimp.
• Reduced checkout abandonment with Google Address Autocomplete.
• Enhanced geolocation for international expansion.

Results:

• Achieved a secure, stable store with increased uptime and rapid issue resolution.
• Increased checkout conversions and eCommerce sales due to improved checkout processes.
• Positioned for further growth into the B2C sector with Scandiweb’s ongoing support.

Overview:
Scandiweb worked with a client to enhance their Magento eCommerce platform by performing full legacy code audits, upgrading Magento functionality, and improving server performance. Continuous monitoring and support ensured site reliability and security, leading to a more robust online experience.

Approach:

• Full legacy code audit and issue investigation.
• Server performance analysis and Magento functionality upgrades.
• UX optimization and redesign of the Checkout module.
• 24/7 monitoring, support, and regular health checks.
• Security monitoring, including SSL, patches, and sensitive URL scans.

Key Highlights:

• Integration of third-party solutions like Adestra, Tessitura CRM, Epsilon, and Attraqt AI-based marketing solutions.
• Site-wide enhancements to ensure ADA compliance.

Results:

• Optimized Magento Cloud plan based on server performance analysis.
• Immediate resolution of system flaws discovered during audits.
• On-demand support tailored to the client’s business needs.

Overview: Scandiweb partnered with Puma to enhance their global eCommerce experience by building scalable Progressive Web App (PWA) solutions for multiple markets. The project involved creating tailored PWA stores on Magento 2 with ScandiPWA, ensuring performance and flexibility.

Approach:

• Custom dataLayer implementation to track user behavior across countries.
• Integration with Puma's marketing, Magento, OMS, CRM, and ERP systems.
• Collaboration with Puma's internal team for seamless design and functionality.
• Blackbird CMS was used for dynamic content, ensuring regular updates across stores.

Key Highlights:

• Market-specific solutions, including order cancellation and identity validation.
• Time to Interact (TTI) optimizations for faster user experience.
• Integration of right-to-left language support for Puma Middle East.
• High SEO performance, with 700+ health scores supporting organic traffic.

Results:

• Project completed in 95 days, with stores launching in under 15 minutes each.
• First orders placed 2 minutes post-launch.
• Exceptional store performance with 99.8% uptime and 80+ Lighthouse scores.

Overview:
Rockar partnered with Scandiweb to create an innovative online car selling platform, leveraging Magento to provide a seamless omni-channel experience for customers. The platform enabled customers to browse, configure, and purchase cars online, while also offering the flexibility to complete the process in-store or over the phone.

Approach:

• Implemented an omni-channel solution across online, store, and call center platforms.
• Developed real-time vehicle stock and lead-time updates, with full configurator capabilities.
• Enabled a fully digital purchase documentation cycle, including financing and test drive booking.
• Integrated in-store kiosks and a Chrome extension for an enhanced customer experience.
• Applied a system engineering approach, aligning teams for smooth development and delivery.

Key Highlights:

• Trade-in options and real-time vehicle valuation by plate number.
• Digital save checkout feature to continue purchases in-store.
• Seamless financing with real-time quotes for various purchasing options.
• In-house production of UX-driven designs to ensure a top-quality user experience.

Results:

• Rockar made history by selling the first cars online on the Magento platform.
• The first car was sold on the opening day of the platform.
• The successful launch disrupted the market, leading to the expansion of car brands in the coming years.

One of the biggest Nordic DIY building material retail chains!

3 Nordic countries, 160+ physical stores, 4 Magento stores, 6 store views, 55k+ SKUs all seamlessly integrated and managed under one digital roof.

CHALLENGE

• Step into the future with full migration from .NET to the Magento 2 platform.
• Rebrand from being perceived as the cheapest option, to a best value for money one, through a complete website & brand redesign.
• Unify & integrate with Byggmax’s services bringing everything under one roof: Product Service, Storm, Order Service, Deliveries Service, Customer Service, Store Service, Location Service, Trailer Booking, and the Build Planner.
• Ensure seamless and error-free data flow between 150+ physical shops. These shops act as warehouses and are responsible for order fulfillment. Products prices and stock levels can be different from one store to another.

APPROACH

• The project methodology is closely based on Agile Scrum Project Management principles and direct client involvement with on-site visits and retail business operations analysis.

RESULT

• All three launches done on-schedule - Finland, Norway, and Sweden.
• A re-platformed online store with significantly improved performance and a unified user experience across all Byggmax stores, services, and support.
• Improved public image through a complete redesign, successful rebranding, and increased brand awareness.
• The amalgamation of the above-mentioned results has produced a significant increase in conversion rates.